Venodeco: a Shopify store from scratch with a make-and-model product finder

• There was no sales-ready store; products, collections, payment and shipping all had to be built from scratch.
• The purchased premium theme shipped with stock blocks that did not match the brand's visual language or product range.
• In the Metal Car collection, different models and variations of the same car sat as hundreds of separate products, and visitors had to scan the list to find what they wanted.
• The target audience is outside Turkey, so the store had to work in English, in USD and with worldwide shipping.

• Deliver the store sales-ready, from product entry through to payment and shipping rules.
• Turn the home page into a flow that highlights the collections and builds trust.
• Take a visitor looking for a car straight to the model they want, without scanning a list.
• Customise the premium theme to the brand without losing its updates.

• The whole setup was done: store account, domain, payment and shipping rules, tax and returns copy.
• A catalogue architecture built on five main collections: tempered glass, coloured metal, 3D carved wood, wooden wall art and Metal Car.
• Products were defined with size variants (15, 30, 50, 70 and 110 cm), each matched to its own image and price.
• An English interface, USD pricing and worldwide shipping; the payment step was simplified to run on Shopify's own checkout.

• An announcement strip carrying the welcome offer and discount code, followed by a single-message hero section.
• A trust strip carrying shipping, returns, secure payment and customs duty information: the four questions asked most in cross-border selling.
• Collection gallery, product of the month, best sellers and customer reviews from real walls.
• The flow closes with an Instagram feed and blog links, pushing back to the collections.

• Two linked selection fields were added to the product page: Brand first, then the Model list for that brand.
• Make and model come from product tags (brand_, model_); no separate catalogue table is maintained.
• When a brand is selected, the whole collection is paged through and only that brand's products are extracted, generating the model list.
• When a model is selected, the relevant product loads without a page reload, taking the visitor straight to the car they wanted.
• On page load the current product's make and model are pre-selected, and once a brand has been read it is cached.

• The purchased theme was edited at section and template level so theme updates are not broken.
• Typography, colour palette, button and card styles were redefined to the brand identity.
• The gallery, size selection, quantity and add-to-cart flow were reworked on the product page, with payment and security badges brought next to the purchase decision.
• The collection page card layout was reworked along with review stars and campaign areas.

Venodeco now sells worldwide from a store built from scratch. The home page became a flow that puts the collections forward, and on the Metal Car side visitors reach the car they want in two steps by choosing make and model rather than scanning hundreds of products. The premium theme was brought into the brand's own language without losing its updates.

Mobile interface